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succeed

A living proven AI playbook for the developer who wants to succeed. From a developer using AI daily to deliver.

Video course Proven workflows Custom tooling Full projects Frequently updated

Howdy, I'm Ashley, a weird bald British bloke.

I want you to win.

I use AI excessively and constantly on the cutting edge, so I can share what works and what you can ignore.

I've built AI tooling with over 6 million installs, I lead the AI team at Laravel, and I ship production systems daily with excessive use of AI. I've been leading engineering teams for over 15 years, was the CTO of a Series A tech startup, and have built my own AI benchmarks, skills, MCPs, plugins, guidelines, and agent orchestration (and more).